Spaniards, Russians and Poles to Stockholm
July was a very good tourist month with a 14 per cent increase in the number of overseas tourists visiting Stockholm compared to last year. Spanish tourists made up the main-stay of the increase, up a staggering 215 per cent over 1995. The number of Russian tourists visiting the coutnry grew by 150 per cent and an interesting group of newcommers, Polish visitors, increased their share by 118 per cent.
The number of Austrailians in town also grew. Up 54 per cent on last year.
Fresh statistics for the number of overnight stays at hotels, hostels, etc. in the city of Stockholm and throughout the county up until July show an overal increase (Swedish and foreign visitors) of 5 per cent.
A look at which nationalities visited Stockholm confirms that increased marketing efforts have had an effect. The number of visitors from important markets like Germany, Great Britain, Holland and Japan have increased by up to 20 per cent. The number of visitors from the United States went down, however, by 13 per cent. Hotel occupancy rates (rooms occupied in per cent of the total number of available rooms) reached 61 per cent, the highest figure for any month of July since 1990.
Should this positive trend continue, then the likelihood is that Stockholm will, in 1996, set a new record - 6 million overnight stays.
Anders Nordstrand, Stockholm Information Service, tel + 46-8-789 24 00
Water Festival 1997
The date for the next Stockholm Water festival has now been finalized. Book in August 8 - 16, 1997 if you want to experience the biggest event on the Stockholm calender. The Stockholm Water Symposium - the international water environment conference will be held between August 3 - 8 during which the Stockholm Water Prize will be awarded.
Stockholm Water Festival, tel +46 8-459 55 00
Editor: Charlotta Lorentz
Translated by Daniel Cooper
